From self care routines to the latest makeup trends, we cover what makes us beautiful inside and out.
Over the years, Taiwanese beauty has been slowly but steadily launching into popularity alongside Korean beauty and Japanese beauty. Taiwan’s sustainability, economic progress, and traditional holistic practices are the driving forces behind its success. Taiwan’s...
Imagine a world where investing in your beauty routine doesn’t compromise the integrity and health of your skin. This is the kind of world Amy Liu hopes to create as the founder and CEO of Tower 28, an up-and-coming clean beauty brand for sensitive skin. Tower 28...
We are pleased to bring you Mochi’s first annual Asian American Gift Guide, affectionately known as Mochi’s Favorite Things (as I inch toward my goal of becoming Asian American Oprah). Now, more than ever, the way we spend our dollars is a vote for the kind of world...
Sometimes I think back to those earlier days when my hair was still worthy of a L’Oreal ad. Sleek and smooth, soft and nourished — a complete contrast to its current condition. I often ask myself, “What happened?” When I started high school, I watched my classmates...
Asian skin has many qualities that make it unique from that of other ethnicities. While many skincare products have been westernized for Caucasian complexions, it’s important to understand and tend to the specific demands of our skin. When it comes to our bodies, we...
View this post on Instagram A post shared by christine kim (@coufe) on Jun 30, 2019 at 5:48pm PDT //www.instagram.com/embed.js Who hasn’t fallen victim to a trend? Open Instagram to see a few of the trends making the rounds in the Asian American community: Streetwear....
I remember being called fat from a very early age and ‘fat’ became so much a part of my identity. Looking back at childhood pictures, though, I’m surprised to find that I was far from fat. I was mostly a lollipop mop of permed frizzy hair on stilt-like, bony legs. An...
It’s that long anticipated time of year heralded by flowers blooming, birds singing, and often, beauty brands extolling brand-new makeup products just in time for warmer weather. But wait—before you spend this week’s paycheck on that new eyeshadow palette, stop and...
From Sephora to CVS to brick-and-mortar brand stores like Innisfree and Nature Republic, Korean beauty products are increasingly common stateside. “K-beauty” gave us [getty src="880455028" width="509" height="339" tld="com"]Look at the ingredientsMany beauty brands...
Beauty Editor
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